Jomo’s work is deeply personal and this thumbprint-inspired logomark playfully indicates the uniqueness of each piece.

Each piece of furniture has a unique silhouette and, with such a tightly curated line, we were able to use those shapes to inform the icon set.

“Ethiopian American artist and industrial designer Jomo Tariku is defining a new design language of modern African-themed furniture.” -jomofurniture.com

Branding, Iconography